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USPS
My Part of the paper
SWOT/TOWS matrix analysis o This should include an analysis of major competitors • Discuss the barriers to entry • Where do products/services fall within the BCG? Discuss this. • What level of diversification is present within the company? What does this mean?
Instructions
USPS is a massive organization. There are many directions one can go with this company in this thesis level analysis. There is no single case write-up such as the previous four that could do justice to such an entity. Therefore, you will need to do your own research. Sources are open and can include most anything reputable. Things like Wikipedia are suspect. However, you need a good amount of academic sources to complement other sources such as magazines, web and newspaper articles. Do not write this as if you are an employee. You are acting as an independent researcher, or possibly as a consultant if you wish to think of it like that.
Do not break any of the aforementioned rules regarding plagiarism or collusion. Doing so will result in an “F” in the course. This case will require students to follow closely to the same method as individual cases, but a much more holistic and rigorous analysis is expected. Please use Times New Roman, 12-point font.
One example of a format the paper can follow is in the syllabus, which contains the bare minimum information required.
After the introduction of the problem the company is facing, you need to discuss each subsequent section with the problem in mind. For instance, in the Strategy section you can give possible solutions to the problem(s) facing the company. Then you should, discuss financial performance, and how your idea will affect financial performance. Explain what you base it on (maybe benchmarking, or shifting customer demand, etc.).
You may include however many charts, graphs, tables, etc. you wish. However, all of these need to be referenced in the text and cited (even if you created them).

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